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Importance of Meta Descriptin

Meta Description

The Meta description is a short description, or summary, of the webpage.  The description might not impact your search engine ranking but it can significantly increase the click through rate to your website.  The Meta description serves as an ad for your webpage and should entice people to want to click through to your site.  It shows up in the search results and should give the user a clear description of what they will find when visiting your website. The Meta description needs to be well written.


Keywords should be included in the description but it should not be stuffed with keywords.  The description needs to be written well for easy reading and understanding.  When a web user searches for specific keywords, the search engine will bold the terms searched for in each of the descriptions in the search results.  When you include your keywords in your description the bold words will show that you are relevant to the search performed. Each webpage on the website should have its own unique Meta description.  If you already have a website and the Meta descriptions are the same on all of the pages you will need to create new descriptions for each page.  Focus on the most relevant information on each page when writing your descriptions.The Meta description should be 160 characters or less.  Anything over 160 characters is cut off in the search results.  To help cut down on the number of characters used, do not repeat the title in the description.  Things covered in the title tag do not need to be repeated in the description tag.

The Importance of Meta Descriptions
The Meta description tag  is found in the head section of your website.  Most people agree that the Meta description tag  will not help your rankings in the search engines but that doesn't mean that they are not an important part of an optimization campaign.  Because the Meta tags don't weigh heavily in search engine ranking some people don't bother messing with them at all – this is a mistake.  While they may not be key factors in your ranking, they do impact your visibility within the search engines.  Any opportunities for including Meta information should be utilized following only White Hat techniques.

Important Search Engine Optimization Tips

Important SEO Tips

If your website can generate the maximum amount of traffic, obviously that will be profitable for your website. The main aim of the SEO services is to create a strong client base-the targeted audience who will turn to permanent customers. Your website must be designed in such a planned manner that once the visitor clicks on a particular website, he will become a customer the next moment.
The SEO services are not only confined to researching the most popular keywords. Your work does not end with finding the most highly searched keyword or key phrase. You also need to design the website properly so that it will look attractive and generate the maximum amount of traffic. The other services include submission of write ups for the search engine, providing content for the website and also maintaining the other strategies for the purpose of popularizing a website
Make Your Website for Users, Simple & Less Keywords, Highlighting Your Keywords, Balanced Keyword Density, Meta Tags For Each Page, Research keywords related to your business, Identify competitors, utilize benchmarking techniques and identify level of competition, Utilize descriptive title tags for each page, Ensure that your text is HTML-text and not image text, Use text links when ever possible, Use appropriate keywords in your content and internal hyperlinks (don’t overdo!), Obtain inbound links from related websites, Monitor your search engine rankings and more importantly your website traffic statistics and sales/leads produced, Educate yourself about search engine marketing, Keyword density between 2-4%, Keyword in the title AND Use H1, H2 and H3 tags throughout the page,
Today online business is on a boom due to this Role of Search engine optimizers and Internet marketing company is receiving extreme attraction. It is becoming now a necessary part for any business online. Whenever you need to improve your website or advertise your product to maximum user these SEO.
Search Engine Internet Marketing Strategy

Search Engine Internet Marketing Strategy

If your website does not appear within Google's first 10 search results, it might as well be invisible. Utilizing the power of Search Engine Marketing (SEM) and Search Engine Optimization (SEO) which both fall under the umbrella term of Internet Marketing to effectively promote your website and direct relevant traffic to your site is what is needed in order to be able to compete in a competitive online world.
Investing in a sound SEM or SEO campaign is an essential means by which to separate your website above from the crowd's. The days of using the 'build it, and they shall come' approach to website management has long gone, and even securing a perfectly user-friendly website will not be enough to attract the visitors. Getting noticed on the internet will require that you employ solid marketing strategies and endless promotion. Understanding the concept of might aid you more in your quest for the ever elusive high page ranking. Internet marketing aspires to promote websites by increasing their visibility in search engine result pages, or SERPs, through the use of various marketing strategies such as SEO, paid placement ads, contextual advertising and paid inclusion Search Engine Internet Marketing Strategy
SEO is the practice of increasing the volume and quality of traffic to the proposed website or page such as a blog from search engines by the use of natural and unpaid search results as opposed to other forms of internet promotion that might include paid advertising. The theory aspired to is that the higher a site appears in the search engine's results, the more traffic the site is set to receive. SEO may possibly target various types of search formats, such as image search, local search, video search and industry particular vertical search engines. All this accumulates to giving a website web presence. As an internet marketing strategy, SEO reflects on how search engines operate and what people search for. In effect when you optimize a website for SEO, it first and foremost involves editing its content and HTML and related coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines.
Five Best Internet Marketing Strategy
First: Research hot niche keywords to attract more traffic, maximize the benefit of your PPC campaigns, and find new hot niche markets with high demand.
Second: Sell to visitors when they're on your web site with a great sale letter AND after they leave.
Third: Automate your home based internet marketing business to leave you free to grow it in the future... and come up with new money-making ideas
Fourth:Utilize full use of the expertise of others to maximize your make money business opportunities and revenues
Fifth: Don't give up & never stop learning
Important Problems Of Search Engine Optimization

Important Problems Of Search Engine Optimization

There are so many problems in seo. Its will be seo master, webmaster, your website, link exchange or web developer problem. Example perhaps web designer and developer did not developed your site correctly, your content are not unique, you exchange your link with spammer site, webmaster did not follow webmaster tools ETC. There are described basic seo problems in below.

The major problems that you might encounter in your SEO efforts is having your site content stolen. This is usually accomplished by a scraper site that uses a scraper bot to copy the content on your site. This can be an SEO problem because the scraper bot will look for an XML site map. The best way to know when your web site has been indexed by a crawler is to look at the server logs. Usually you'll see a request for the robots.txt file in the file log. Around that request you should see the name of the crawler that requested the site map. Once the one that you want to have access to your site map has crawled it, you can delete the file. But remember, this only makes it harder for hackers to exploit your site map, not impossible.

There's no particular amount of times a search phrase must be utilized in my information. There is no magic amount of terms that my pages needs to have written on them. And there's no best quantity of words or phrases that fit in a Title label. And most of all: There's no SEO application that may enhance my website (regardless of the claims of their makers.

Poor redirecting of previous pages (or sites) to new ones via a 302-redirect rather than a 301-redirect. Whether you have improved your domain name to something different or you have redeveloped your website and all or most of your new URLs are different from the old ones, it's critical to direct the previous to the new via 301-redirects and not 302s. A 301-redirect causes Google to eliminate the previous URL and also to move the link popularity of the old URL to the new one.

Writing to your CEO rather than your customer.

Creating a new site on a new area and making the previous site up as well.

Solution

Finding out a reliable SEO provider nowadays is a bit difficult, but is not impossible. There are a few things that one needs to keep in his/her mind while choosing an SEO service provider. A good provider should know how to evaluate keywords, submit original articles, and modify the structure of the website and many more. Search engine optimization is the best strategic tool for internet marketing.

On-page search engine optimization

On-Page search engine Optimization (SEO)

For those who are working working on content management as well as the website owners who want more traffic for their websites, knowledge of Periodic Table of SEO Ranking Factors can help understand the most important On-page SEO factors. is a great way to view SEO in different light and get some SEO tips visually. Like a periodic table this helps in deciding the properties of various elements and describes the relationships between various properties; the periodic table of SEO factors helps website owners and content managers to analyze SEO behavior in their internet marketing.
For a good website optimization, make your page coding bug free. Erroneous pages are skipped by search engines. You need to validate your page coding. Check your pages with W3C validator. Once your page is validated as per international standard and you apply all the On page SEO techniques, your page will have a better page rank in all major search engine results
Applying On Page SEO is an effective technique to increase your search engine rankings. You need to learn the On Page SEO helps your web pages to increase page rank in search engine results.On page SEO helps you to promote your site and this technique is popular because it helps you to get higher SERP (Search Engine Rank Position). This SEO consists of following techniques
Your keyword density should be moderate in the overall web pages. Don't do keyword stuffing Title: The title tag is an important On Page SEO element, often ignored by different webmasters. The content within must be unique. If you have five web pages, then the title in each page should be unique.
Application of Bold / Strong, Italic / Emphasize and Underline: Search engine spiders look for words on a web page which are bold, italic or underlined. If you put important words within these tags, then search engines take them as important keywords and their search will be optimized on those keywords. These are plain syntax you can follow
Text size: You can set important headings of the paragraphs bigger than the original text. Heading tag (H tag) is appropriate to do that. In on page SEO, the texts within heading tag are easily tracked by the search engines.
Meta Description: Your description is important for search engine spiders. You should avoid too small and too long descriptions. Length of description should not exceed 160 characters. Just like title description, Meta description should be unique and should not be excessive with keywords
Meta Keywords: Search engine spiders hugely rely on Meta keywords. You can put 10-15 keywords separated by comma (,). The keywords you choose should be relevant to the content of your page. In website optimization, pages should not be very focused on all the keywords. Only one or two keywords should be properly highlighted throughout the page content.
Image tagging: Use to tag images with keywords. When searched with proper keywords, search engines find the proper images. If image file is given proper name, that gives search engines to find right kind of images in their results
Sitemap: Include a sitemap for your website. Without having a sitemap makes your web pages difficult to find through searching. A sitemap will keep your web pages indexed and search engine bots will find them easily. Even for visitors a sitemap helps them to easily navigate
Internal Link Structuring: Pages of the website should be internally linked. If the site's internal navigation is well structured, then search engines will find each website page quite easily
URL name: The name of the URL or domain name is also important in On Page SEO. Too long URL names stuffed with keywords are rejected by search engines. And the URL name should not contain much numbers. The web page name should describe the subject in short. If you have contents on direct response graphics and minisites on a single we page, then name the page as minisite-graphics.html. Don't use names like page2.html. Neither search engine spiders can identify such pages nor you can easily track your page contents quickly if you use page names like that

On-page Optimization steps

Keyword Research
keyword analysis
Develop an SEO Content Strategy
Include meta tags
Add your site in webmaster tools
Create sitemap and submit in search engine
Add your URL and index in webmaster tools
Analyze your site with analytic tools or analytic software
You could competitive analyze your site
You could checkup valid your site with markup validation service